EZShield tops Best in Class as Identity Protection Service, while LifeLock and IdentityForce Earn Top Awards too
San Francisco, CA, December 4, 2013: The results of Javelin Strategy & Research’s annual Identity Protection Services study show that EZShield, LifeLock and IdentityForce are among the best in preventing, detecting and resolving identity fraud. Javelin’s seventh annual Identity Protection Services study examines the issues affecting consumer adoption of identity protection services and the means by which service providers can maximize their share of an increasingly consolidated market.
“The identity protection industry has historically been dominated by several core products. However, providers are beginning to leverage new technologies and relationships in order to protect consumers from a broader variety of fraud threats,” said Al Pascual, Senior Industry Analyst, Security, Risk & Fraud at Javelin Strategy & Research.
- EZShield Earns Best in Class Identity Protection Service Provider. Javelin awarded Best in Class to EZShield with impressive prevention, detection and resolution capabilities. It earned 66% of all possible points, compared with the industry average of 44%. EZShield positioned itself as a market leader with strong performances in the alerts, education, insurance, and traditional monitoring subcategories.
- EZShield Earns Best in Prevention. Javelin awarded Best in Prevention to EZShield for strong efforts in educating consumers of fraud threats and authenticating subscription access.
- LifeLock Earns Best in Detection. Javelin awarded Best in Detection to LifeLock in tightly contested Detection category, receiving the highest score by offering triple-bureau credit monitoring, Internet scanning, public records monitoring and peer-to-peer network scanning.
- IdentityForce and EZShield Tie for Best in Resolution. Javelin awarded Best in Resolution to IdentityForce and EZShield for their strength in ID fraud insurance or service guarantee.
Javelin Strategy & Research’s 2013 Identity Protection Services Scorecard: Adjusting Product Offerings to Counter High Customer Turnover examines the issues affecting consumer adoption of identity protection services and the means by which the leading 17 service providers can maximize their share of an increasingly consolidated market. The dynamic nature of fraud trends requires Javelin to continue enhancing and refining three critical categories: prevention, detection, and resolution. Analysis of consumer behaviors and attitudes is included to provide a complete picture of the fraud battlefield.
The report profiles the following 17 identity protection service providers: Affinion Group, AllClear ID, Citi, Equifax, Experian, EZShield, Fifth Third Bank, ID Watchdog, Identity Guard, IdentityForce, Intelius, keepmyID.org, LegalShield, LifeLock, TransUnion, TrustedID, and Wells Fargo.
Selected Winners:
• Top 5 in Prevention Award winners: EZShield, Intelius, TransUnion, AllClear ID, IdentityForce, Fifth Third Bank
• Top 5 in Detection Award winners: LifeLock, EZShield, AllClear ID, Identity Guard, ID Watchdog
• Top 5 in Resolution: IdentityForce, EZShield, Affinion Group, TransUnion, keeymyID.org
View Complete List of Identity Protection Service Award Winners
Learn More: 2013 Identity Protection Services Scorecard: Adjusting Product Offerings to Counter High Customer Turnover
About Javelin Strategy & Research
Javelin Strategy & Research (@JavelinStrategy), a division of Greenwich Associates, provides strategic insights into customer transactions, increasing sustainable profits for financial institutions, government, payments companies, merchants and other technology providers. Javelin’s independent insights result from a uniquely rigorous three-dimensional research process that assesses customers, providers, and the transactions ecosystem.
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