Overview
Small but Mighty, the Canadian Prepaid Market Is Experiencing Incredible Growth
Mercator Advisory Group’s most recent report, Canadian Prepaid Market: Rapid Growth and Developing Opportunities, pulls from both primary and secondary data to develop an overview of the Canadian market. While relatively small, the market is growing rapidly and presents significant opportunities for prepaid issuers.
The report examines the driving forces behind the industry’s remarkable growth and identifies recent market developments. After identifying some of the most compelling opportunities for involvement with the prepaid industry in Canada, the report concludes with recommendations for the reader.
“While prepaid serves as an important tool for under-banked Canadians, this is insufficient to explain the incredible growth of the Canadian prepaid market. In 2021, the Canadian open-loop prepaid market reached an estimated $US 6.9 billion, up 80% from 2019. The market is expected to nearly double within the next four years, forecast to reach US $13.7 billion by 2025. By comparison, the U.S. open-loop prepaid market has grown by 53% since 2019 and is projected to grow 29% by 2025, when it is expected to reach a total of US $735 billion. As these data indicate, the U.S. market is much larger than that of its neighbor to the north, but the Canadian prepaid market is growing significantly more quickly,” stated the author of the report, Laura Handly, senior analyst at Mercator Advisory Group.
This report is 14 pages long and contains 4 exhibits.
One of the exhibits included in this document:
Highlights of this document include:
- An overview of the Canadian market
- An exploration of the market’s major drivers of growth
- Key opportunities within the space
- Recommendations for issuers and processors of prepaid cards
Learn More About This Report & Javelin
Related content
2024 Prepaid Regulatory Update: Playing by the Rules
Javelin’s annual update covers how economic and regulatory issues are affecting the prepaid card market. This report covers direct and broad-scale regulatory changes occurring in 2...
Prepaid On The Verge of a Digital Takeover
Digital options in the prepaid payments industry appear poised to take control over the next decade, pushed by consumer demand, technological advances, and a shrinking financial wo...
Latin American Payments: The Emerging View From South of the Border
Latin America—as a region and as ground being seeded for the future of payments—is vast, diverse, and resistant to attempts to bring it into homogeneity. The region encompasses aro...
Make informed decisions in a digital financial world